The idea of creating a social media strategy for your whole school can seem overwhelming, especially when you are already stretched for time. But what if I told you that a few hours putting it together now, will save you time in the long-run and give you (and whoever else is working on your platforms) clarity over content, tone and direction for the whole of the school year.
A good strategy can help you to grow your accounts methodically, reach new audiences and increase engagement across all your platforms. Schools are starting to really up their game on social media, and if you’re serious about promoting your own school brand and want to stand out as an exceptional learning provider then your social media accounts need to reflect that as well.
To help you achieve this I’ve produced a free resource for Schools and Educational settings to help you create a fantastic social media strategy that spans the next 12 months. You can download it here and you can also take a closer look in the following video.
I will be publishing more videos to talk through each section in more detail so remember to keep your eyes peeled for those! In the meantime, if you have any questions please just let me know, you can catch me at firstname.lastname@example.org.